Amazon SEO vs Google SEO: The Differences for Online Sellers

This case study demonstrates a strong positive correlation between increased product tagging and amount of product page views on a marketplace. Tagged products have consistently received ~16% more page views compared to the control group of untagged products. (more…)

If attribute tagging is so important, why do most sellers neglect to tag their products? After all, tagging not only “saves” the product from being lost, but also increases its exposure by displaying it in narrow searches. (more…)

The category you use to list your items are key to a successful sales, so making the choice should be a careful process. Logically, this is an area that can be easy to manage, but it usually requires more thought than most sellers invest in it. (more…)

Although website navigation is one the most important elements in the success of an ecommerce website, it’s often overlooked. The success of an ecommerce website is dependent on many elements with varying degrees of importance. Sure, anyone can tell you that an eye catching design and speed are important, but site navigation is by no…

Think about the last time you made order in your papers or did some kind of filing on your computer. You sorted most of your files into their respective folders until you were stuck with some files which you did not know where to put, so you created a folder called "Other" and put all…

For any techies around the answer to the questions is really simple. In the world of Google using anything but search seems to be pretty redundant. Just write a decent query and 0.46 seconds later get your results back - fast, precise and ordered by relevance. (more…)