Amazon SEO vs Google SEO: The Differences for Online Sellers

In this article we will give you some tips on how to improve product findability on Ebay as well as other practices that are sure to help you reach a higher ranking in the search results through a few simple optimization techniques. (more…)

Marketplaces are deeply vested in their taxonomies and failure on the part of sellers to comply with the requirements on the attribute types on marketplaces might cause the products to appear low in searches and eventually cause listing rejection. (more…)

Ebay does not share the significance and contribution of various factors of their ranking algorithm, but at least it does share what factors that should be considered when performing listing optimization for Best Match. (more…)

Titles are one of the most essential parts of the listing, because not only is it the first thing shoppers see of the product, but also because Ebay uses the title to rank listings in the search result page, thus consistent investment in title optimization for Ebay listings will yield sales benefit immediately. (more…)

Much like Google, Ebay tightly keeps Cassini’s algorithm confidential, to prevent any manipulation. However, in this article we will examine what is known about the algorithm, and how to use it to rank higher in the Ebay search results. (more…)

Sellers’ main objective is to have their products appear at the top of the search result page. In order to achieve this objective, the product data must be optimized. In this post we will describe how sellers can optimize marketplace product data in seven steps. (more…)