Amazon SEO vs Google SEO: The Differences for Online Sellers

Optimizing for Amazon and Google SEO is a pivotal strategy for sellers aiming to increase their online visibility. This post delves into the crucial differences and strategies of Amazon SEO...
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7 ways headless commerce can help your store

7 ways headless commerce can help your store

There is a lot of talk about headless commerce lately, so besides a not very successful term in our opinion, we wanted to bring up the 7 ways headless commerce can help your store. (more…)
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Discovery marketing and shopping

Discovery marketing and shopping

Discovery marketing and shopping drives up sales and increases product exposure. While it may shorten the customers’ attention span, in the long run this segment of customers purchases a lot with a higher than average shopping cart value. (more…)
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Buyer experience and product attributes

Buyer experience and product attributes

Buyer experience and product attributes on site are tightly related. A well structured attribute infrastructure helps you bring the data straight to your customers, in the most simple and efficient way for them to use. (more…)
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Impact of text tagging on sales – Xebio 3 months case study

Impact of text tagging on sales – Xebio 3 months case study

The impact of text tagging on sales for Xebio was 49% more sales for tagged items compared to the non tagged items at the same period of time. Similar positive gap observed in page views and unique users KPIs. (more…)
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Who controls the marketplace navigation infrastructure

Who controls the marketplace navigation infrastructure

The question of who controls the marketplace navigation is important. Giving the sellers complete freedom in deciding which attributes and values to use creates a large amount of data, which most often leads to redundancies, which hurt the user experience. (more…)
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Impact of text tagging on sales – Right-on 3 months case study

Impact of text tagging on sales – Right-on 3 months case study

The impact of text tagging on sales for Right-on was 101% more sales for tagged items compared to the non tagged items at the same period of time. Similar positive gap observed in page views and unique users KPIs. (more…)
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