Amazon SEO vs Google SEO: The Differences for Online Sellers

Optimizing for Amazon and Google SEO is a pivotal strategy for sellers aiming to increase their online visibility. This post delves into the crucial differences and strategies of Amazon SEO...
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Product data feed optimization

Product data feed optimization

Product data feed optimization is done by ensuring that all of the products are correctly and completely tagged with all their relevant attributes and values. Such optimized product data helps create a uniform and accurate product information feed that translates to a better user experience. (more…)
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Sagawa started distribution of Xtag solution by Lisuto

Sagawa started distribution of Xtag solution by Lisuto

In June 2021, Sagawa started distribution of Xtag solution provided by Lisuto branded as "Smart AI Tagger". With services provided initially in the Tokyo area, Sagawa plans to expand the services throughout Japan during the summer of 2021. Sagawa’s cooperation with Lisuto follows a business partnership that started in April. (more…)
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Product descriptions help you win the Ecommerce game

Product descriptions help you win the Ecommerce game

Product descriptions help you win in ecommerce and are most effective when they cater to the actual needs of the customers, offering them the best possible solutions. By creating unique descriptions with your target audience in mind, you will keep your customers engaged and coming back for more. (more…)
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Data tagging drives sales – Mizuno 4 months case study

Data tagging drives sales – Mizuno 4 months case study

Data tagging drives sales for Mizuno. 33.4% more sales for tagged items compared to the non tagged items at the same period of time. Even bigger gap observed in product page visitations and new users acquisition. (more…)
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Impact of data tagging on sales – Naturum 3 months case study

Impact of data tagging on sales – Naturum 3 months case study

The impact of data tagging on sales for Naturum was 50.8% more sales for tagged items compared to the non tagged items at the same period of time. Similar positive gap observed in page views and unique users KPIs. (more…)
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Omnichannel data tagging challenges

Omnichannel data tagging challenges

Omnichannel retailing has a huge potential, but omnichannel data tagging challenges can cause sellers miss out on most of it. If buyers cannot find the sellers products on various channels as a result of missing data tagging, the distribution effort is lost. (more…)
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