5 Common Content Mistakes Sellers Make on Marketplaces

Listing optimization for browsing does not guarantee that the listings will appear on top of the search results, however it does guarantee that the listings will appear in more results. (more…)

Titles are one of the most essential parts of the listing, because not only is it the first thing shoppers see of the product, but also because Ebay uses the title to rank listings in the search result page, thus consistent investment in title optimization for Ebay listings will yield sales benefit immediately. (more…)

The study Niche online shows an average 10% gap in page views between pages with tagged and not tagged products over a period of 3 months. Similar gap observed in the unique visitors numbers. (more…)

Marketplace search optimization (MSO) can have a significant impact on the performance of marketplace listings. The right adjustments can help your products appear at the very top of the search result page. Though many marketplaces mandate a certain data entry to facilitate the optimization, many sellers are still unaware of MSO potential to boost performance…

Dairyu online store drives sales 12.4% up for the tagged product listings compared to the non tagged product listings in the same period of time. Page visits are 14.6% up and conversion to sale more than doubles. (more…)

Sellers who wish to boost conversion rates and increase their listings’ exposure on Ebay and beyond, should keep their listings’ item specifics optimized, which means filling as may as possible with the values that are as clear as possible. In short  - want to drive your Ebay sales? Optimize your item specifics. (more…)