Marketplace Buyer Keywords Tracking: Ensure Your Product Positions in Search

Failing to tag your products on a marketplace might cause you to miss plenty of sales opportunities, but you are not alone in this issue.  Online stores, which control all the aspects of the products they upload, also tend to neglect tagging, which brings similar results. (more…)

Unlike in PC ecommerce, mcommerce customers prefer to use a simple tap navigation, rather than typing searches. Navigation, then, is set to become a key tool in growing mcommerce experience. (more…)

This case study demonstrates a strong positive correlation between increased product tagging and amount of product page views on a marketplace. Tagged products have consistently received ~16% more page views compared to the control group of untagged products. (more…)

If attribute tagging is so important, why do most sellers neglect to tag their products? After all, tagging not only “saves” the product from being lost, but also increases its exposure by displaying it in narrow searches. (more…)

The category you use to list your items are key to a successful sales, so making the choice should be a careful process. Logically, this is an area that can be easy to manage, but it usually requires more thought than most sellers invest in it. (more…)

Although website navigation is one the most important elements in the success of an ecommerce website, it’s often overlooked. The success of an ecommerce website is dependent on many elements with varying degrees of importance. Sure, anyone can tell you that an eye catching design and speed are important, but site navigation is by no…