Site navigation – a basic element of the shopping experience

As retailers and private sellers are rushing to capitalize e-commerce vast potential, many fail to provide their customers with the shopping experience they have come to expect. In fact, most...
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Feed optimization for site search & navigation

Feed optimization for site search & navigation

Feed optimization for site search is really important because in most search queries, shoppers use different terms and keywords that describe the product they wish to buy. This information is passed on with a product feed, and for the site search to function properly, it must be accurate and complete. (more…)
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Common data feed mistakes and how to prevent them

Common data feed mistakes and how to prevent them

We gathered seven common data feed mistakes we encountered and offer a way to prevent them. When you finish reading this list, you will be ready to detect and fix all of these, make your feed much better, drive your conversions and ultimately drive better sales. We have already discussed how critical product data is…
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Product data feed optimization

Product data feed optimization

Product data feed optimization is done by ensuring that all of the products are correctly and completely tagged with all their relevant attributes and values. Such optimized product data helps create a uniform and accurate product information feed that translates to a better user experience. (more…)
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Sagawa started distribution of Xtag solution by Lisuto

Sagawa started distribution of Xtag solution by Lisuto

In June 2021, Sagawa started distribution of Xtag solution provided by Lisuto branded as "Smart AI Tagger". With services provided initially in the Tokyo area, Sagawa plans to expand the services throughout Japan during the summer of 2021. Sagawa’s cooperation with Lisuto follows a business partnership that started in April. (more…)
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Product descriptions help you win the Ecommerce game

Product descriptions help you win the Ecommerce game

Product descriptions help you win in ecommerce and are most effective when they cater to the actual needs of the customers, offering them the best possible solutions. By creating unique descriptions with your target audience in mind, you will keep your customers engaged and coming back for more. (more…)
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Data tagging drives sales – Mizuno 4 months case study

Data tagging drives sales – Mizuno 4 months case study

Data tagging drives sales for Mizuno. 33.4% more sales for tagged items compared to the non tagged items at the same period of time. Even bigger gap observed in product page visitations and new users acquisition. (more…)
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