In today's digital landscape, visibility is paramount—whether you're aiming to stand out on Google or shine on marketplaces like Amazon, eBay, or Walmart. Though both arenas demand optimization, the strategies diverge significantly, tailored to the unique mechanics of each platform. Here's an educative deep dive into the essentials of search optimization presence on Google and…
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By following the initial keyword research for marketplaces, your keyword list should contain dozens of keywords and keyphrases. But how do we decide which to keep and which to discard? Now we get to a crucial part of the keyword research for marketplaces - prioritization. There are a number of criteria by which sellers can…
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In this article we will dive into marketplace SEO, explain its importance, compare marketplace SEO vs traditional SEO for reference, and detail how a number of marketplace search engines operate and how to use it for your benefit. We also discuss keywords and their important role in marketplace SEO, as well as describe who to…
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Following are some of the cases where we would say “Do not invest in SEO if” as the investment in SEO might not be the best solution for your online store. Our recommendations follow. (more…)
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Tangential SEO is a new and competitive way to increase your exposure and boost organic traffic. It allows you to reach whole new audiences by generating high quality content that is indirectly related to your offerings. By now, the importance of SEO for traditional searches and marketplaces alike is common knowledge. The vast majority of…
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The high level of competitiveness on eBay allows sellers who are SEO-oriented to rise above their rivals, and generate more revenue. This guide will give you a few Ebay SEO tips & tricks to enhance your eBay listing and push them up to the top of the search results page. (more…)
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