Amazon SEO vs Google SEO: The Differences for Online Sellers

It is quite burdensome to go over all of your products and tag each one with all the relevant tags. As each product requires attention, if done manually, the task can take a whole lot of time, thus the benefits of automated product tagging become apparent quickly. (more…)

Item Specifics are important to any Ebay listing for a number of reasons. As they help improve conversion rates and sales of listings, there is a lot of emphasis on Ebay item specifics, and they are fast becoming a standard on the platform. (more…)

Product findability optimization requires, among others, initial review of practices and existing data, researching the preferences of the customers and the competition, and understanding what needs to be optimized and how. (more…)

Sellers must learn what kind of content their customers look for. In order to compete, sellers are expected to provide complete and accurate information, in an engaging way. The more relevant the information is, the better it helps the shopper to make an informed purchasing decision and increases the odds of a sale. There are…

As more and more new product attributes and selling points keep popping up, it is important for sellers to take control over how their product data is distributed. Thus, every online retailer must have a person responsible for managing the data requirements and distribution across the entire business, with his mind on the customers’ needs…

When the product data is accurate and uniform, it makes analyzing the data more simple and efficient, allowing sellers to use the information to improve customer experience in the store. In addition, high quality product data and content marketing are tightly related, thus good data promotes your product. (more…)